The Winter Olympics are well and truly underway in the beautiful city of Vancouver and already the full spectrum of human emotions have been on display. From the tragic death that occured in the Luge event to the glorious beauty of Figure Skating, the Winter Olympics 2010 is a truly a global event.
Media Coverage
An event of this nature requires effective and clever use of a range of multimedia to promote the brand that is the Winter Olympics; provide sufficient coverage of the events; and ensure this coverage is accessible around the globe.
To their credit, the Vancouver games have provided a portal for all content relating to the games on their website.
Tools
Medal Ceremony
The website utilises a number of media:
Photo and video content, which are considered pretty by todays web standards. However, the website provides an aspect of interaction between the user and the games. This is achieved through the use of Facebook and Twitter applications on the site.
Despite the recent tragedy, the games are considered a success and part of this praise is due at the feet of a rich and interactive website brimming with media.
Douglas Engelbart at the Stanford Research Institute invented the first mouse prototype in 1963 with the assistance of his colleague Bill English. Engelbart never received any royalties for it, as his patent ran out before it became widely used in personal computers.
The invention of the mouse was just a small part of Engelbart’s much larger project, aimed at augmenting human intellect.
Check out the video below for a presentation made by the great man himself.
I have a bit of a fixation with keeping healthy and more importantly fit. However it is near impossible to get decent information for free. I’ve found the saviour though; Joe DeFranco!
The Strength Guru
His legendary gym in New Jersey boasts some of the best coaches, training some of the best NFL players in America. But what about regular joes like you and me? How do we get access to such expertise?
Well Joe DeFranco believes in the power of free information distributed through multimedia.
His website includes an “Ask Joe” section, articles, pictures, audio seminars and most importantly video content, for free to provide his expertise for his legions of fans across the globe and generate brand awareness. Check out the video below and get yourself to the nearest gym…
Observing my younger sister’s attempts at learning spanish motivated me to research a fresh, interactive approach to learning a language. Rosetta Stone utilises a variety of media to help millions of people learn a new language.
A market leader in language education
An indepth review highlights the many benefits (and disadvantages) of the software and check out the video below for a demo of the software in action. Leave your comments and thoughts below.
